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Program Concentration

The Undergraduate Program in Communication has the objectives of producing graduates with adequate theoretical and methodological communication knowledge that are more comprehensive, and technical as well as practical skills based on professional ethics.

The objectives of each specific subject groupings are:

Media Studies

Produce graduates in the specific subject of media communication: academics, researchers and media analysts in the area of communication and media.

Journalism

Produce graduates in the specific subject of journalism: reporters for print media, radio, television, online media; editors, article writers and photojournalists.

Public Relations

Produce graduates in the specific subject of public relations: public relations staff in consultant offices, government agencies, civil society organizations or private corporations.

Advertising

Produce graduates in the specific subject of advertising: practitioners, creative and planning of advertising media.